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Promar TV is a Venezuelan regional channel serving the centre-west of the country, on air since 1995 and covering Lara, Barinas, Portuguesa and Yaracuy.

Regional Venezuela on screen

The grid is local television: news and current-affairs programmes covering the region, talk and opinion shows with local voices, entertainment and music, and community coverage that the national networks skip.

From Producciones Mariano

The channel grew out of a production company founded by Mariano and Andrés Kossowski and began broadcasting on 14 September 1995, with regular transmissions from November that year. Starting as a producer gave it the studios and the crews before it had a frequency.

Barquisimeto and the centre-west

Barquisimeto is the region's largest city, a commercial and transport centre on the road between Caracas and the Andes, in a district of sugar, coffee and cattle. Its four-state coverage area makes the channel one of the few regional services reaching beyond a single state.

Distribution

Promar broadcasts on regional cable and open signals and streams through its own site, reaching viewers across the centre-west and the Venezuelan diaspora.

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