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99TV is a Telugu-language 24-hour news channel broadcasting from Hyderabad to Telangana and Andhra Pradesh.

The Telugu states' news channel

The channel covers both states from Hyderabad, with news editions, political talk and current-affairs programmes following the politics, economy and society of the region. Its reporting runs from the government in Hyderabad and Amaravati to the districts and their local events.

Hyderabad as a news centre

Hyderabad is India's fourth-largest city and the shared capital of the two Telugu states for a decade after the 2014 split. Its technology industry, its old city and its politics give a newsroom based there a full agenda, and the city's own municipal elections are followed across both states.

Telugu television

Telugu has one of the most crowded news markets in India, with more than a dozen 24-hour channels competing for a hundred million speakers. Ratings are fought over nightly, and ownership is often tied to political interests.

Distribution

99TV broadcasts on Indian cable and satellite platforms and streams through its own site, reaching the Telugu audience at home and in the United States and the Gulf.

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